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Small businesses:
As a small business you can provide more information on a website than you could ever afford to in an advert.
Including your website address in your advertising allows customers to access information about (depending on your type of business) opening times, contact phone numbers, out of hours or mobile numbers, qualifications, trade association membership details, guarantees, prices, testimonies, photo gallery (including 'before' and 'after' shots, completed works, items for sale, etc) terms of trade - the list is endless.
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